An office memo read, "Sales representatives from Kansas, Nebraska, Iowa, and Missouri will now report to the Midwest regional manager." It would appear the company that issued the memo uses a __________ sales organization for its sales force.
a. marketb. profitc. geographicald. producte. customer

Respuesta :

Answer: Geographical sales organisation

             

Explanation: In simple words, it refers to the strategy in which an organisation divides its total market on the basis of geographical area and a separate sales division is made for every area allotted.

This strategy is usually used by the organisations having multinational operations or those who are willing to take their business international. This structure is effective as it lowers the chances for clashes inside  the firm but also at the same time it requires high monitoring from the upper management.

   In the given case, the company is dividing their sales divisions into several different states. Hence we can conclude that they use a geographical sales division structure.

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